Your message, worked out properly before you post another thing, anywhere.
Your time: one afternoon.
- Strategy session
- Messaging guide
- 30 content ideas with hooks
Become the business everyone in your suburb has already seen.
Content and social for Brisbane's dentists, agents and builders. We work out what to say, then we say it everywhere your customers look. Your time: 30 minutes a month.
Built by the team behind millions of views across multiple platforms
Cheaper than a hire. Better than one person.
One marketing employee does one job. Frankie's does four.
A marketing hire costs you $80k a year plus super, leave and gear, and you still hope they can strategise, write, film and run your socials. Frankie's gives you a whole team, for less, without the hiring.
Thank you, come again
From order to table
A short chat about your business, your customers and what's not landing.
We write your core message, your themes and your first 30 content ideas.
Filmed, written and designed. Posted everywhere your customers look, every week, and replied to.
A plain-English monthly report on what landed, what didn't and what's next.
Good at what you do.
Quiet about it.
We work with local service businesses whose best customers come from word of mouth. We make the mouth bigger.
Multi-chair, multi-dentist and cosmetic clinics. We know the AHPRA advertising rules, so nothing goes out that shouldn't.
You already talk to strangers all day. We turn that into a reason to list with you.
Show the work, explain the quote, and be the one they remember when the kitchen finally gives out.
A husband and wife team
Frankie's is run by Zac and Chelsea Staines out of Brisbane. Zac has spent twenty years making video and built Legendary Tech into a YouTube channel with 200,000 subscribers. Chelsea keeps the whole thing running on time.
Works out your message, points the camera and makes sure people stop scrolling when your name comes up.
Runs the schedule and the posting calendar. If it says it's going live Tuesday, it goes live Tuesday.
Recent orders
A taste of what leaves the counter. One message, served every way your customers take it.
More on the way. Ask and we'll send the full plate.
The ones we get asked most
Most of our clients do. Video is one part of the month, not all of it, and we script every piece so you're never winging it. By the second shoot it's boring, in a good way.
That's the point. Your job is the 30 minutes. Ours is the strategy, the writing, the filming, the posting and the replies.
We write to the AHPRA advertising guidelines. No patient testimonials, no before-and-afters that don't meet the rules, no claims we can't back. You sign off on every piece before it goes out.
Content compounds. Month one is about getting good footage and finding your voice. By month three you'll know which topics pull. Your tasting notes show you the numbers every month, so you always know whether to keep ordering. And anything you don't love goes back to the kitchen and gets remade, free.
If you'll happily film the video parts on your phone, The Club. If you'd rather we turn up with a camera, a photographer and a plan, The Big Frankie.
Free, no strings
Answer three questions about your business. Within three business days you'll have a one-page plan: who you're talking to, what to say, and the first ten posts to make. Yours to keep, no strings.
Order the Daily Special No pitch, no lock-in. Most people read it and know exactly what to do next.